Afton Scientific
Afton Scientific
aftonscientific.com
Monthly AI KPI Report
June 2026
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June 2026
KPI Report
Monthly Overview
Afton Scientific · aftonscientific.com
KPI Overview
GSC Clicks
946
▲ 22.2% YoY (774 Jun 2025)
Total Sessions
7,237
— GA4 since Nov 2025 (no YoY)
Total Conversions
70
— form_submit · 1.0% site CVR
Summary
June 2026 Performance Summary
  • GSC clicks +22.2% YoY — 946 organic clicks in June 2026 vs 774 in June 2025, on 83,259 impressions (+11.9%).
  • Traffic climbed to 7,237 sessions — driven by a surge in Organic Social (2,839), alongside Direct (1,913) and Organic Search (1,290).
  • AI is now its own GA4 channel — 27 AI-assistant sessions (ChatGPT, Claude & Gemini); no AI conversions this month.
  • Mobile performance dropped to 39 — a failing Lighthouse score (was 57); this is the month's top technical priority.
  • GA4 still has no year-over-year baseline — property began collecting data in Nov 2025, so session metrics are current-period only.
June 2026
KPI Report
Discovery: Technical Performance
Afton Scientific · aftonscientific.com
PageSpeed / Lighthouse | Last Tested: July 22, 2026
Mobile Scores
Performance
39
SEO
92
ADA
80
Best Practices
77
Agentic Browsing
Pending
Desktop Scores
Performance
67
SEO
92
ADA
80
Best Practices
77
Agentic Browsing
Pending
Summary
Key findings from Lighthouse analysis:
  • Mobile Performance fell to 39 (from 57) — now a failing score. Prioritize image optimization, render-blocking resources, and main-thread work. Desktop recovered to 67.
  • Best Practices dropped to 77 on both platforms (from 96) — investigate new console errors, third-party scripts, or deprecated APIs added since last month.
  • SEO holds at 92; Accessibility 80 — SEO stays strong, accessibility still short of the 90 AA target (contrast + ARIA labels).
June 2026
KPI Report
Discovery: Domain Visibility
Afton Scientific · aftonscientific.com
Google Search Console
Total Clicks (June 2026)
946
▲ 22.2% YoY (774 Jun 2025)
Total Impressions (June 2026)
83,259
▲ 11.9% YoY (74,395)
Total Queries (June 2026)
1,000
— API max returned
GSC Clicks & Impressions — Last 12 Months, Monthly Totals
Clicks Impressions
Top GSC Queries — June 2026
QueryClicksImpressionsCTRPosition
afton scientific44088249.9%1.4
afton scientific jobs437061.4%1.1
afton scientific careers224450.0%1.0
afton scientific, llc163743.2%1.1
aftin fill159915.2%2.0
afton scientific llc155726.3%1.0
afton pharmaceuticals101855.6%1.0
afton scientific charlottesville va51631.2%1.1
afton charlottesville va41625.0%1.2
afton careers3437.0%5.5
SERP Saturation
Organic Traffic Trend — 12 Months, YoY (Semrush, US — June 2026)
Current Year Prior Year
SERP Position Distribution — Last 24 Months (Semrush)
Top 3 4–10 11–20 21–100
Competitive Landscape — Semrush (US, June 2026)
DomainAuthorityOrganic KeywordsOrganic TrafficBacklinksRef. Domains
aftonscientific.com235281,079997304
argonautms.com254601,0692,358509
grandriverasepticmfg.com284603,0452,162434
pyramidpharmaservices.com21596962,105407
June 2026
KPI Report
Engagement: Traffic Acquisition
Afton Scientific · aftonscientific.com
Channel Performance
Total Sessions
7,237
— GA4 since Nov 2025 (no YoY)
Organic Sessions
1,290
— No YoY baseline
Direct Sessions
1,913
— GA4 default channel
Social Referral Sessions
3,788
— 2,839 non-paid · 949 paid
AI Referral Sessions
27
— ChatGPT, Claude, Gemini
AI Assistant Sessions
27
— GA4 AI Assistant channel
Organic Search
Sessions
1,290
— No YoY baseline
Conversions
32
— 2.5% CVR
Organic Sessions — Last 12 Months
Current Year Prior Year
Organic Sources — June 2026
Session SourceSessionsBounce RateConversions
google1,07836%24
bing17231%7
yahoo1747%0
duckduckgo812%1
ecosia.org3100%0
AI Referral
Sessions
27
— 3 AI tools
Conversions
0
— 0% CVR
AI Referral Sessions — Last 12 Months
AI Referral
AI Referral Sources — June 2026
Session SourceSessionsBounce RateConversions
chatgpt.com2040%0
claude.ai50%0
gemini.google.com250%0
Social Referral
Sessions
3,788
— 2,839 non-paid · 949 paid
Conversions
9
— 0.2% CVR
Social Referral Sessions — Last 12 Months
Non-Paid Paid
Social Referral Sources — June 2026
TypeSession SourceSessionsBounceConv.
Non-Paidlinkedin2,79384%6
Paidlinkedin94389%0
Non-Paidlinkedin.com8939%3
Non-Paidinstagram.com110%0
Paidig757%0
June 2026
KPI Report
Engagement: On-Site & Conversions
Afton Scientific · aftonscientific.com
Organic Search
CVR
2.5%
— 32 / 1,290 sessions
Leads
32
— form_submit events
Sessions
1,290
— no YoY
Entry Landing Pages — Organic
Popular Pages — Organic
Event Funnel — Organic
AI Referral
CVR
0%
— 0 / 27 sessions
Leads
0
— form_submit events
Sessions
27
— 3 AI tools
Entry Landing Pages — AI Referral
Popular Pages — AI Referral
Event Funnel — AI Referral
Social Referral
CVR
0.2%
— 9 / 3,788 sessions
Leads
9
— form_submit events
Sessions
3,788
— 2,839 non-paid · 949 paid
Entry Landing Pages — Social Referral
Popular Pages — Social Referral
Event Funnel — Social Referral